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29 May 2014 

Do you need an SEO?

SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation. Make sure to research the potential advantages as well as the damage that an irresponsible SEO can do to your site. Many SEOs and other agencies and consultants provide useful services for website owners, including:

Review of your site content or structure

Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript

Content development

Management of online business development campaigns

Keyword research

SEO training

Expertise in specific markets and geographies.

Keep in mind that the Google search results page includes organic search results and often paid advertisement (denoted as "Ads" or "Sponsored") as well. Advertising with Google won't have any effect on your site's presence in our search results. Google never accepts money to include or rank sites in our search results, and it costs nothing to appear in our organic search results. Free resources such as Webmaster Tools, the official Webmaster Central blog, and our discussion forum can provide you with a great deal of information about how to optimize your site for organic search.

Before beginning your search for an SEO, it's a great idea to become an educated consumer and get familiar with how search engines work. We recommend starting here:

If you're thinking about hiring an SEO, the earlier the better. A great time to hire is when you're considering a site redesign, or planning to launch a new site. That way, you and your SEO can ensure that your site is designed to be search engine-friendly from the bottom up. However, a good SEO can also help improve an existing site.

Some useful questions to ask an SEO include:

Can you show me examples of your previous work and share some success stories?

Do you follow the Google Webmaster Guidelines?

Do you offer any online marketing services or advice to complement your organic search business?

What kind of results do you expect to see, and in what timeframe? How do you measure your success?

What's your experience in my industry?

What's your experience in my country/city?

What's your experience developing international sites?

What are your most important SEO techniques?

How long have you been in business?

How can I expect to communicate with you? Will you share with me all the changes you make to my site, and provide detailed information about your recommendations and the reasoning behind them?

While SEOs can provide clients with valuable services, some unethical SEOs have given the industry a black eye through their overly aggressive marketing efforts and their attempts to manipulate search engine results in unfair ways. Practices that violate our guidelines may result in a negative adjustment of your site's presence in Google, or even the removal of your site from our index. Here are some things to consider:

One common scam is the creation of "shadow" domains that funnel users to a site by using deceptive redirects. These shadow domains often will be owned by the SEO who claims to be working on a client's behalf. However, if the relationship sours, the SEO may point the domain to a different site, or even to a competitor's domain. If that happens, the client has paid to develop a competing site owned entirely by the SEO.

Another illicit practice is to place "doorway" pages loaded with keywords on the client's site somewhere. The SEO promises this will make the page more relevant for more queries. This is inherently false since individual pages are rarely relevant for a wide range of keywords. More insidious, however, is that these doorway pages often contain hidden links to the SEO's other clients as well. Such doorway pages drain away the link popularity of a site and route it to the SEO and its other clients, which may include sites with unsavory or illegal content.

If you feel that you were deceived by an SEO in some way, you may want to report it.

In the United States, the Federal Trade Commission (FTC) handles complaints about deceptive or unfair business practices. To file a complaint, visit: and click on "File a Complaint Online," call 1-877-FTC-HELP, or write to:

Federal Trade Commission


Washington, D.C. 20580

If your complaint is against a company in a country other than the United States, please file it at

Be wary of SEO firms and web consultants or agencies that send you email out of the blue.

Amazingly, we get these spam emails too:


I visited your website and noticed that you are not listed in most of the major search engines and directories..."

Reserve the same skepticism for unsolicited email about search engines as you do for "burn fat at night" diet pills or requests to help transfer funds from deposed dictators.

No one can guarantee a #1 ranking on Google.

Beware of SEOs that claim to guarantee rankings, allege a "special relationship" with Google, or advertise a "priority submit" to Google. There is no priority submit for Google. In fact, the only way to submit a site to Google directly is through our Add URL page or by submitting a Sitemap and you can do this yourself at no cost whatsoever.

Be careful if a company is secretive or won't clearly explain what they intend to do.

Ask for explanations if something is unclear. If an SEO creates deceptive or misleading content on your behalf, such as doorway pages or "throwaway" domains, your site could be removed entirely from Google's index. Ultimately, you are responsible for the actions of any companies you hire, so it's best to be sure you know exactly how they intend to "help" you. If an SEO has FTP access to your server, they should be willing to explain all the changes they are making to your site.

You should never have to link to an SEO.

Avoid SEOs that talk about the power of "free-for-all" links, link popularity schemes, or submitting your site to thousands of search engines. These are typically useless exercises that don't affect your ranking in the results of the major search engines -- at least, not in a way you would likely consider to be positive.

Choose wisely.

While you consider whether to go with an SEO, you may want to do some research on the industry. Google is one way to do that, of course. You might also seek out a few of the cautionary tales that have appeared in the press, including this article on one particularly aggressive SEO: While Google doesn't comment on specific companies, we've encountered firms calling themselves SEOs who follow practices that are clearly beyond the pale of accepted business behavior. Be careful.

Be sure to understand where the money goes.

While Google never sells better ranking in our search results, several other search engines combine pay-per-click or pay-for-inclusion results with their regular web search results. Some SEOs will promise to rank you highly in search engines, but place you in the advertising section rather than in the search results. A few SEOs will even change their bid prices in real time to create the illusion that they "control" other search engines and can place themselves in the slot of their choice. This scam doesn't work with Google because our advertising is clearly labeled and separated from our search results, but be sure to ask any SEO you're considering which fees go toward permanent inclusion and which apply toward temporary advertising.

What are the most common abuses a website owner is likely to encounter?

What are some other things to look out for?

There are a few warning signs that you may be dealing with a rogue SEO. It's far from a comprehensive list, so if you have any doubts, you should trust your instincts. By all means, feel free to walk away if the SEO:

owns shadow domains

puts links to their other clients on doorway pages

offers to sell keywords in the address bar

doesn't distinguish between actual search results and ads that appear on search results pages

guarantees ranking, but only on obscure, long keyword phrases you would get anyway

operates with multiple aliases or falsified WHOIS info

gets traffic from "fake" search engines, spyware, or scumware

has had domains removed from Google's index or is not itself listed in Google

Admin · 114 views · Leave a comment
25 May 2014 

Your First Viral Marketing Campaign


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Viral marketing campaigns can be exciting and if effective literally explode traffic to your website or blog. Following are a few ideas for types of products and services you can use for your campaign, but the first step in any marketing campaign is to determine your goal - what is it exactly that you want to achieve with this campaign.

So, assuming you're ready to go and have your goals in place, here are six ideas to help you start your first viral marketing campaign:

1.Purchase the branding rights to an E-book. There are two type of branding rights.

Read the agreement carefully for any purchase you are considering because there are general similarities you don't want to be surprised later on. Master Label Rights (MLR) generally allows you to give away or sell the product, but you cannot change it in any way or remove links. A Private Label Rights (PLR) agreement allows you to make changes and even list yourself as the author. In most cases this agreement is preferable because it allows you to polish the content, add links to your site or squeeze page, incorporate your keywords and in general make it your own.

For the purpose of a viral marketing campaign, you want to encourage your readers to pass your free E-book on to as many people as possible. The goal being that those people will also pass the book on and it will continue to make its way around the Internet.

2. If you have the ability to set up a forum or other bulletin board, this can be a great promotional tool to generate additional buzz and traffic. For instance, you might allow people to use your online discussion board for their own website.

One thing to keep in mind about forums and bulletin boards that no one ever really talks about - they can quickly become very labor intensive as a result of such things as technical issues, questions and payment problems (declined credit cards and refunds) if yours is a paid membership forum. If you have staff to manage the site that's one thing, if you are a solopreneur you'll want weigh the benefits against the additional time that will be involved for you.

3. If you have a knack for web design you could create some templates, graphics, etc. and upload them to your site. Then, allow people to give away your free web design graphics, fonts, templates, etc. Just be sure to include your well designed ad, a copyright notice and direction that this must remain intact, and lastly of course links back to your site.

4. Write your own E-book and allow people to place an advertisement in your free E-book if, in exchange, they give away the E-book to their web visitors or E-zine subscribers.

You'll want to do a little background research on any potential Joint Venture (JV) partners to make sure their niche is complimentary to yours (not directly competing with you) and to get some idea of the size of their audience.

5. Write articles that pertain to your product or service and list them with the major article directories, such as e-Zine. As the author you will include information about you and a link to your site or squeeze page. People can go to these sites and reprint your articles on their website, in their E-zines, newsletters, magazine or E-books with your author's resource box at the bottom of each article.

Artical marketing in itself is a fairly standard form of internet marketing, so to make your articles stand out and begin to create that "viral" effect you could write a series or write about a controversial topic in your niche or industry.

6. If you still haven't found the right vehicle for your campaign you can do some research on the Internet to look for joint venture partners or free product giveaways. For example, a quick Google search for "JV Giveaways" will bring up nearly 100,000 listings!

On a final note, what makes a campaign go viral are your end users. You can only kick things off - it's up to your customers/subscribers/riders to keep the momentum going. That. First off a word of caution. Never ever system any type of castle in the air, otherwise, you may be frustrated fairly soon. Setup your objectives that you assume is attainable. If you have simply begun your business and definitely do not have so much concept regarding just how much it could yield, then atleast try to run your opportunity at break-even point within three to 6 months of beginning. The majority of the local business venture experiences a sudden death because they aim at expensive in an extremely brief span of time.will only happen if your product offering is worthy of passing along and generating the desired "buzz" effect.

Good luck!

Author's Bio: 

Marquita lives in Maui, Hawaii and her professional background includes a successful 20 year sales and marketing career traveling the world promoting the Hawaiian Islands, followed by seven years as award winning coach working with new entrepreneurs building a home based businesses. Currently self employed as freelance writer, author and editor of IGG - Tips, Tools and Tantalizing Ideas. A company plan is the backbone of every business, whether it is a small family run opportunity or a huge company house. Appropriate preparation is quite vital to ensure survival and growth of any kind of opportunity.A blog for people daring to create remarkable lives.

To claim your free copy of "Create Your Ideal Day" visit

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20 May 2014 

Many Entrepreneurs Believe Viral Marketing Is Free

Like any other marketing campaign, these strategies fulfill the fundamental intent of marketing by educating people concerning the product or service. Another campaign involved leaving wallets around certain American metropolitan areas. Unless you have outsourcers though, I'd only start having a couple of these closely related like Home Decor and DIY Crafts, or Fashion and Hair and Beauty. This is the way you possibly can make better use of your existing communication network to advertise your products inside the market. Internet Viral Marketing- Three Effective Steps.

This 'about the author' paragraph now becomes the 'take' - something which benefits you. This is the way you possibly can make optimum use of your existing communication network to advertise your product or service in the market. On Quantcast you can see what other sites the visitors like and go to, and you could use those sites for content ideas for the blogs and pins.

Spotted fever, as with many viral infections, can be reduced in severity if your dog's immune method is strong to start with, ahead of being infected. Most online users is not going to go ahead and take time for you personally to copy a link to a webpage, paste it into a contact and send it for their contacts. Once you've been doing the work for some time and view the ins and outs of Internet marketing, feel absolve to branch out and start marketing your own personal products in the big event you so desire. I'm not some evangelist whose preaching some road to salvation here, but if you are earning decent money, more choices become accessible.   The purpose of any forum is always to exchange various information or ideas about specific products or subjects and as a viral marketer it expires to you personally to respect forums.

One thing to maintain in mind is that should you feel you have to intervene to have your message to spread, then that's a large clue that it will not work out. For example, you will find online marketers designed to use tactics like "refer six of your mates to have my product" - really? People won't ever respond about bat roosting devices because they understand that if they want to tell someone, they will. Whenever our body temperature, as measured by a thermometer, is above 94 degrees Fahrenheit or 39 degrees Centigrade, it suggests that we now have fever.
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17 May 2014 

Beginner Internet Marketing Mistakes And How To Avoid Them

If you would like to ensure success online, you'll need an excellent plan. A number Of Web marketers elect to concentrate on a single specific sort involving Web marketing. A Few Web marketers decide to concentrate using one certain type associated with Web marketing. some Web marketers elect to focus using one certain type involving World wide web marketing. The idea will be the way in order to obtain unemployment which outcomes in order to every one involving the evil that will surrounds us today.

Another excellent advantage of using popup advertising with regard to web marketing can be that, it's going to assist the organization in order to produce e-mail addresses, which are very beneficial regarding checklist building. However this begs dilemma - how would you pick appropriate goods along with money generating prospective. that will become the cause consequently many individuals fail around the internet, they will consider concerning the world wide web as the possible ATM machine of course, if they don't observe cash flowing inside the initial few weeks they offer up.

From here you can set your Frog store not in order to mention you will want to start getting visitors or perhaps traffic along along with your weblog and furthermore by various other means. That They certainly are generally a form of electronic commerce, on the particular internet advertising is actually utilized by the vast majority of the business organizations to flourish as well as promote his or her advertising worldwide. Together With one click they could quickly unsubscribe and a person may most likely by absolutely no means view them but again. Your solutions are generally good, and when used well, will produce phenomenal results.

One of your very most crucial steps will possibly be in order to locate a company that can offer all you need, along with explain exactly why you will need it. in other options like print media you'll must pay per ad and so it might not get access to long-lasting effects. Your services generate an atmosphere over the web which usually gets really tough to bypass along with ignore. The Actual services generate an atmosphere more than the web which in turn gets to be extremely difficult to bypass along with ignore. This kind of is the reasons why it is better to go away the task to specialists.

Search motor optimization (SEO) is a approach to boost the particular visibility of one's website or perhaps web pages throughout search engines via unpaid or perhaps all-natural search results. Within order to create money on-line you have to use a substantial Search Results Ranking. pay for each click coaching courses inside Delhi teaches most regarding it in detail, so an individual can grow for you to be apt in making use of them. Message Boards/Forums.

Adopt a individual approach and display your own excitement for the services or perhaps discounts. Your investment they will have to complete within it might be far less compared for you to classic marketing. This happens because that they is not necessarily going to be in the place to implement new website marketing options if the ones they originally use do certainly not work. A Range Of of the hyperlink creating instrument in which may take your current backlinking campaigns to end up being able to subsequent level are usually Majestic SEO, open Web Site Explorer, Raven Tools, Ahrefs, Hyperlink Study Tools, SEOMoz PRO , MozBar , Ontolo, Industry Samurai, Tout , BuzzStream, WhoLinkstoMe, Wordtracker’'s Hyperlink Builder , Advanced link Manager, Amazon’'s Mechanical Turk.

While you need to do not get access to to use almost all of those internet marketing solutions, as it's heading to depend entirely on your spending budget along with what you wish to accomplish, it is great in order to know that the business which you're working along with provides most of these resources. in order to create funds online you've to have a higher Internet search Engine Ranking. Keep in mind, customers may really be experienced with the science behind what you need to do but not have the time along with energy to do it themselves. This specific furthermore prevents you against squandering your occasion considering items you've to accomplish within the morning, since this some time when you're most likely productive.
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11 May 2014 

Steer Technology Assistance You Must Know

The author is a professional online business lead generator and has actually worked for lead generation business viral lead app for several years. Lead generation software application is the easiest type of list building and one of the most usual devices used by such experienced online marketers.

Applying Viral Local marketing to your benefit

The primary and leading benefit of Travis Stephenson viral Lead App advertising and marketing is the fact that you obtain a substantial amount of promotion and public understanding concerning your web-site as well as your business. You get to make a flow of targeted traffic which may be possible customers. Utilizing a tiny ingenuity and creativity, plus some incentives or prizes, it is simple to obtain bent on an incredible quantity of people today and reveal your presence.

Fail to remember posting in newspapers and paying online web pages for lead promotion, simply discover even more concerning list building software and its solutions and boost your company strategies today. You will be shocked at just what you could attain.

Viral lead App marketing and marketing additionally understood otherwise as viral advertising and marketing is a local marketing technique used to make the general public recognition to one's remedy or company. They generally use plenty of types of media to obtain bent on the big public without essentially marketing the option by using on in other type of habit forming suggests that could acquire an individual connected and be obliged or entertained to really pass it on, in addition to the item or business advertising campaign aside from it.

The software application is quite easy. It assists your business by searching the type of leads you desire. Then you can merely transmit a message or an email to all of those leads with one click and see your business increase quickly. Money in the sales.

Find out to be more hostile and distinct in your local marketing and lead producing strategies to stay ahead of the sector. Plenty small companies view slightly or no reaction from cost-free ads in classified that acquire hidden in the huge clusters of advertisements from several other little companies.

This truly is a single high quality a net site must feature to lead the race within the ruthless Travis Stephenson competitors within the Online primarily viral lead app based home based business. In addition to many competitors and competition developing, practically every approach of marketing need to be used and utilized.

It doesn't actually make a distinction when you've got a killer remedy or an efficiently developed site, if people today do not recognize that you exist, it does not matter, as well as you aren't visiting generate it major. Worse, your local business could potentially simply get eliminated.

Viral Marketing Review

Within a nutshell, firms use on the thought that if people like the content product of a media they'll pass it on to their friend and family. They support the media, that includes a great flash game, amusing video, entertaining story and such, which one could pass on to one even more with the solid brand or company logo or the options description or any kind of various other content material to help market the business or its solution.

Whereas the term viral quite conveniently depicts an infection, a word highly substantially cursed by all COMPUTER owners, it is not exactly just what it shows up. You don't in fact make use of a bug to transfer your company; around the contrary it merely can possibly harm you. Everyone has had ample of all these appear ads and spywares.
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